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Apr 202012
 

This post is about getting your song played on TV, as it happened recently to this very young and refreshingly original sounding band,”Forgotten Aclipse”.

The band just had one of their original songs picked up for a scene in the reality psycho show on VH1 “COUPLES THERAPY” – this link leads directly to the full episode that features the song at about 23:50.

So what can you learn from the success of this unknown band for your own music marketing?

1. Write good music and lyrics that come from the heart and touch other people.

2. Don’t get too hung up on getting everything perfect as far as music production is concerned. “Done is better than perfect!”

3. Be persistent when you approach key influencers who you know who may have connections.

4. Don’t give up. No matter if you get an early break like these guys, or if it takes a little longer, the most important thing is that you create and put out your stuff to the world.

You can contact the band and learn more about them on their website: Forgotten Aclipse

Apr 072012
 

Dallas indie group “The Perjury” has just released their first EP. It was produced in the band’s garage and home studio, featuring live drums, bass and electric guitars as well as vocals.

The songs range from psychedelic over hard rock to indie rock with pop influences. Some of the vocals feature radio voice effects while several songs have rich backup vocals and harmonies.

Listen to the new EP on their Facebook page.

Mar 262012
 

There is one show on mainstream TV that is – surprisingly – a cool source for cool music.

‘Shameless’, a family drama around a dysfunctional Chicago working-class family, is using more music than many other TV shows, and they’re licensing it often directly from the Indie Artists who fit the social makeup of the show.

Sounds like a win-win-win situation: The show is getting more music on a budget, and the up and coming artists are actually getting some of the licensing fees, plus the exposure of having your music played in a cool TV show.

The music producer of the show recently did an interview with the Hollywood Reporter.

 

Mar 262012
 

Music producers have an important role in the production process. They provide creative, organizational and administrative services, depending on the needs and their skill set.

In any case, you may need a contract or agreement to spell out the relationship between the studio or record label, the artist and the producer.

Here is an interesting article that provides more insight on the different types of music producer agreements and what to look out for.

Mar 262012
 

As in any industry and business, managing projects effectively will go a long way towards accomplishing goals and expanding your reach. Projects in the music recording industry are often extremely complex.

That is why Berklee College is introducing courses in Project Management using Smartsheet, a spread-sheet like online collaboration tool.

Says Berklee instructor Jonathan Feist: “Because Smartsheet is cloud-based and cross platform, (…) there’s no installation required and Smartsheet offers great Help videos, so I can focus on teaching project management and not technical support.”

And Mark Mader, CEO of Smartsheet adds: “Having Berklee leverage Smartsheet for teaching PM is a testament to the evolving expectations we all have for the next generation of productivity and workflow tools.”

According to Feist, “learning project management helps musicians develop a clearer sense of the work they want to do. They’re able to break down abstract ideas into realistic components-along with realistic action plans to accomplish them. It shows them that major artistic projects are completely within their reach.”

Check out Smartsheet at www.smartsheet.com